The Exporting is Great campaign roadshow will be stopping off in Nottingham this week to promote a national initiative to inspire 100,000 more businesses to trade overseas by 2020.

As part of the East Midlands week-long tour, the 32-tonne Exporting is Great mobile business hub will stop off in Nottingham’s Old Market Square on Thursday 7 April, with international trade advisers from UK Trade and Investment (UKTI) on board to provide face-to-face advice, expertise and presentations to all types of businesses. There will also be a chance to join an e-business clinic on board the giant vehicle, and a focus on opportunities for the creative sector.

First-time exporters will be able to register their interest in ‘live’ export opportunities using state-of-the-art equipment on board the huge truck, as well as getting access to tailored support to help them trade overseas.

Cllr Nick McDonald, Portfolio Holder for Jobs, Growth and Transport at Nottingham City Council, said: “Encouraging more businesses to take advantage of global export opportunities is a vital part of stimulating further business growth, which is why the council is supporting businesses in the city that want to create export links in China and India where we have extremely good links. We are delighted to have the UKTI roadshow in Nottingham on 7th April and I hope that many businesses with an exportable product or service take advantage of this opportunity to meet the UKTI experts.”

Ian Harrison, UKTI Regional Director in the East Midlands, said: “The truck is playing a major part in driving forward the Exporting is Great initiative, which is designed to empower UK SMEs to take advantage of the global appetite for British products, skills and expertise in markets around the world.

“It’s a great coup for us to be hosting the giant mobile business hub for a whole week – and we’re stopping off at major venues throughout the East Midlands to ensure we tell as many businesses as possible about the excellent opportunities available every day for products and services from this region.

“We can support companies at every stage of their exporting journey – from identifying real sales opportunities to winning contracts overseas. The demand is definitely out there, and we hope that East Midlands businesses will be too.”

Companies interested in finding out more about the roadshow events or discovering how UKTI East Midlands can help them start their exporting journey should contact the regional team on 0345 052 4001, or search Exporting is Great for live export opportunities.