Danish pensions’ provider, NOW: Pensions, will this Thursday (12 November 2015) open a major UK office in Nottingham, following an extensive UK wide search.

Invest in Nottingham, which works to attract new businesses to locate to the city, and Nottingham City Council worked closely with NOW:Pensions on this deal.

Now:Pensions will officially open its new office on Park Row in the city on 12 November, and has already created 30 jobs, with the company hoping to recruit up to 250 local people as they aim to grow their business and presence in the city.

The City Council’s Nottingham Jobs Hub service worked with the company, in partnership with other recruitment agencies, to find client and technical support staff, sales, HR and IT workers – ensuring that city residents have and will continue to benefit from the company’s move to Nottingham.

The news has been welcomed by the Nottingham City Council as it enhances a growing group of companies in the sector who call Nottingham home, from giants like Capital One, Ikano and Experian, to up-and-coming growth businesses such as TDX and HD Decisions.

Councillor Nick McDonald, Nottingham City Council Portfolio Holder for Jobs, Growth and Transport, said: “Nottingham has a rapidly growing reputation in the UK’s financial services sector with some of the most innovative businesses working in the field today based here, and so I am delighted we have been able to attract NOW:Pensions, to the city. The fact that this multi-national company chose Nottingham to locate its offices speaks volumes about the growth of the City and our potential.

Watch the video

“We have been working hard with NOW:Pensions to ensure local job seekers benefit from the opening of their base here, and I can’t wait to meet some of NOW: Pensions’ new recruits who came through the Council’s Jobs Hub.”

Councillor McDonald added: “With our continued investment in the city’s infrastructure, a great talent pool of local skills and graduates and with operational costs in Nottingham being 5-7% lower than the national average, Nottingham’s draw as a business location is increasing.”

Morten Nilsson, CEO of NOW: Pensions said: “The Nottingham opening marks an exciting step in NOW: Pensions’ growth in the UK. The new office looks fantastic and it’s great to finally start welcoming new staff through the doors.

“With 1.8 million small companies still to tackle auto enrolment, demand for our services looks set to soar. These firms need considerable help and our new team in Nottingham will play an integral role supporting clients with the introduction of their schemes and on an ongoing basis.”

“We’ve been impressed with the experience of staff in the City and the support offered through Invest in Nottingham and Nottingham City Council. We can’t wait to get started. ”

The Invest in Nottingham team worked with local estate agents to find the Grade A location on Park Row, and their arrival could well be the catalyst for others to follow suit.

James Keeton, of joint lettings agents Jones Lange LaSalle, said: “This is the second speculative refurbishment that our clients have successfully delivered in Nottingham. To have the majority let to NOW: Pensions at completion is testament to the quality of space they have created and current demand within the Nottingham market. We now only have one floor remaining at 37 Park Row, but do not expect this to be available for long.

“Consequently, our clients are already looking towards the next refurbishment in the city, being the adjacent Agora building at Cumberland Place and this will bring further welcomed supply of Grade A refurbished space to the market.”

Simon McIntosh of BMO Real Estate added: “Following the successful letting of Park View House and considering the demand and supply characteristics of the Nottingham office market, our clients had the confidence to undertake the speculative refurbishment of 37 Park Row to create quality office space that is unprecedented within the Nottingham market. Having made this substantial investment, our clients are delighted to have secured the 20,000 sq ft letting to Now:Pensions and are really pleased to welcome them to the city and 37 Park Row, Nottingham.”